Eli Manning is one hell of a reliable guy. He even drives a reliable car, which made for a beautiful sponsorship with Toyota. We created six TV spots featuring Mr. Manning signing up for a pretty good deal. The spots were such a hit, we created six more the year after. Here are a few of my faves.
Role: Art Director Writer: Salina Cole Creative Director: Neal Foard Client: Toyota Agency: Saatchi & Saatchi, New York